When publishing through Ingram we are able to set the retail price for your paperback and eBook in the dashboard.
Paperback royalties.
When it comes to the online retailers that use print on demand they will take the retail price, let’s say £12.99 is the RRP. We then deduct the trade discount (this applies where retailers buy in bulk and is usually around 35% but can be higher) the cost to print and post the book.
Once we have applied the trade discount we have £8.44 remaining. In this case, let’s say it is £3.00 to print and post your book – the remaining £5.44 is the gross royalty.
The platform that sold your book will also take a percentage of this. If we use Amazon as the example they take 40% of this £5.44 that remains. You will receive £3.26 as the NET royalty.
We don’t take any of your royalties. Of course, the above is an example. The more expensive it is to print your book the smaller the royalty. More images, paper and higher quality ink that was chosen can all affect the ultimate royalty you receive. The good news with Ingram is that they fix your royalty so all platforms will pay the same amount giving you predictable income.
eBook royalties.
As there are no printing costs you will receive a royalty directly from the sale. With Amazon as an example, you receive 70% of the amount. *These figures can vary and we always say to visit each sales platform for the latest information. There are additional factors to consider such as promotions and Ingram setting a fixed price which does affect the royalty rate slightly.