Over the last several years, at literary cocktail parties perhaps, or their on-line equivalents, I’ve overheard various intriguing fragments of conversation regarding Anthony Powell’s A Dance to the Music of Time. The fragments have been highly complimentary, seemingly to the point of hyperbole, along the lines of the jacket copy on my dog-eared, time-yellowed used bookstore […]

  We are regularly asked by authors about Facebook advertising. Will it provide ROI? How do I market my novel effectively on social media? I have spent money on Facebook advertising but haven’t seen a return, what did I do wrong? Facebook is a tricky platform to obtain value from as an author. However, there […]

As you may have read yesterday, Michael J Flagg is the author of The Learning Curve of a First Time Self-Published Writer Online. But as you probably guessed, he wrote this from personal experience. Michael’s original self-published book is called From Punch and Judy to Haute Cuisine: A Biography of the Life and Times of […]

  For every $1 spent, $44.25 is the average return on email marketing investment. That is a very important figure to bear in mind. Most authors have a blog or website where they feature details about themselves as an author and their books. However, only a small minority are collecting email addresses. It is very […]